Do you know the Chobani story? From how we make our food, to how we treat our people and planet, we believe how we eat today feeds tomorrow. #fyp♬ original sound - Chobani
Chobani directed me to use their stock video footage to write and edit this TikTok.
Chobani tasked me with producing, shooting, editing, and copywriting for this sweepstakes promotion video.
With over 1.8 million views, this shot-by-shot verbatim reenactment of an iCarly episode is a favorite among generation y/z cusps.
Interview with NYU Local